The 30-for-30 Campaign

by Sound Business, Inc.

About The 30-for-30 Campaign

Who is leading the campaign?:

Short answer -- YOU! By participating in this virtual campaign, you will have the option to become a member of the AFC. This is a great opportunity to reach out to former classmates, your friends and family.  

What is The Alumni and Friends Committee (AFC)?

The AFC was created in November 2019 by a group of core SBI and APRCHS alumni, staff, and supporters with the hopes of eventually becoming a critical decision-making force for SBI. 

The mobilization of the AFC runs on the spirit of "by the people, for the people", as it is the belief that those who experienced SBI at Randolph know best how to inform the organization's future. 

When is the campaign?:

The campaign will launch on September 1, 2020 and will end on September 30, 2020. 

What is the goal/mission?:

The 30-for-30 Campaign will run towards our Virtual Benefit Gala, which will premiere world-wide on October 11, 2020. This campaign asks our fellow alumni, friends, and family to donate $1 for each of the 30 years that Mr. Charles Thompson, Founder and Executive Director of SBI, has been at A. Philip Randolph Campus High School. The goal is to collectively raise $60,000, which will be used to support pandemic-related fiscal impact at APRCHS and restore one full-time college counselor at the school, as well as four part-time student assistants for the upcoming 2020-21 school year.  

Everyone who donates to the campaign has the option to join the AFC. Members will be invited to events, campaigns, and other plans to continue to preserve and build upon the Randolph High Legacy of Empowerment. The school's Legacy of Empowerment are the thousands of grads who were able to pursue career paths that elevated their socio-economic status and provided them with access to leadership roles in our society.  

How does this work?:

Each APRCHS graduating class has been assigned a Class Representative who will be reaching out to folks in their cohort, and will help each member set up their fundraising profile for The 30-for-30 Campaign team fundraising page. With our new and modern fundraising technology, fellow alumni, friends, and their families will be able to easily donate online or on their mobile phones.  

Don't want to wait? 

Under "Teams", find your APRCHS graduating class, click "Join Team", set up your fundraising profile, donate $30, and share with friends and family! 

***Submit your phone number and mailing address post payment to be added to the AFC database, or email us at 

* Text-to-Donate codes for this campaign are available now! Text "30FOR30NOW" to 44-321. 

* Interested in other contribution levels for The 2020 Virtual Gala?:


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