Our mission is to help people change their perspective from dreaming of “one day” to start living “day one”.

Most organizations have a reactive approach where they WAIT until you have suicidal tendencies. We believe in a more proactive approach to helping people by reaching out BEFORE they get mental issues or suicidal tendencies.

Ricardo J. Zulueta, Jr., co-founder of Start Day One, lost his brother to suicide. He learned from that experience that people don’t get suicidal tendencies simply because of bad situations; it's their perspectives.

We believe that true suicide prevention requires a more proactive approach by interacting and inspiring people before they begin complaining, abusing drugs or alcohol, or being suicidal. We need to change people’s perspectives.

By changing their perspectives to make a decision to be more accountable for their happiness, people's mentality is less likely to evolve into mental issues.

Most places only invite public motivational speakers or counselors to their venue AFTER someone has already committed suicide. This doesn't make any sense. We should be doing this BEFORE suicidal tendencies occur.

We raise funds to send speakers to different venues like schools, military bases, rehab centers, or events to inspire people and change their perspective to maintain a healthier mindset. We also capture and produce inspirational content to spread awareness about our approach to suicide prevention.

With your help, organizations won't have any financial excuse to accept public speakers and we will be able to reach out to people before they begin to have mental issues or suicidal tendencies.

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Start Day One



Our mission is to help people change their perspective from dreaming of “one day” to start living “day one”.

Most organizations have a reactive approach where they WAIT until you have suicidal tendencies. We believe in a more proactive approach to helping people by reaching out BEFORE they get mental issues or suicidal tendencies.

Ricardo J. Zulueta, Jr., co-founder of Start Day One, lost his brother to suicide. He learned from that experience that people don’t get suicidal tendencies simply because of bad situations; it's their perspectives.

We believe that true suicide prevention requires a more proactive approach by interacting and inspiring people before they begin complaining, abusing drugs or alcohol, or being suicidal. We need to change people’s perspectives.

By changing their perspectives to make a decision to be more accountable for their happiness, people's mentality is less likely to evolve into mental issues.

Most places only invite public motivational speakers or counselors to their venue AFTER someone has already committed suicide. This doesn't make any sense. We should be doing this BEFORE suicidal tendencies occur.

We raise funds to send speakers to different venues like schools, military bases, rehab centers, or events to inspire people and change their perspective to maintain a healthier mindset. We also capture and produce inspirational content to spread awareness about our approach to suicide prevention.

With your help, organizations won't have any financial excuse to accept public speakers and we will be able to reach out to people before they begin to have mental issues or suicidal tendencies.